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Properazzi

February 7, 2013

Close to 1 in every 5 properties do not have an accurate address!

by Alistair Helm in Property listings


Property without address.png
Property without address.png

This is a simple fact - yet it would seem unbelievable to discover that there are over 8,000 properties for sale today in NZ for which the agent listing the property does not provide an address.

Here are the numbers.

There are 62,852 properties (including sections) on the market today as detailed by Realestate.co.nz all of which are being marketed by licensed real estate agents. On the mobile app the total of properties with an address only amounts to 47,521 - that is only 75% with an address!

Listings on mobile Feb 7th.PNG

Now I concede that when it comes to sections mapping an address is a problem so let's be fair and exclude sections. Removing the 18,105 sections results in a total of 44,747 physical properties on the market with only 36,698 of them being presented on the app with an accurate address - that is 82%.

It seems unbelievable to find that in today's world when so much property searching is done on mobile devices that an agent who is not accurately presenting this data to the portals of Trade Me and Realestate.co.nz is not doing their job in providing a professional service to their clients. The fact is without an accurate address means that their client's properties will not be discovered by active buyers using these apps.

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TAGS: Address, property marketing


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